11 November
Singles Day
A one-day sale some European shops borrowed from China. Rose and Bergzeit ran bike deals on it in 2023.
Discounted mountain bikes, e-MTBs, parts and gear from the shops below, with the shop's own price next to the old one. Filters by category, region and discount, a saved list and email alerts.
The 60 shops
17 have announced or opened a Black Friday 2026 campaign so far.
| Shop | Region | Campaign | 2026 window | Best discount before |
|---|---|---|---|---|
| Canyon | EU | Stealth Sale plus extra discount in the Outlet | Usually around Black Friday week | 50% |
| Rose Bikes | EU | Black Deals / Black Week | 29 October to 30 November (confirmed) | 50% |
| Radon | EU | Black Week / Dark Friday Sale | Expected late November | 30% |
| Specialized | EU | Brand and dealer promotions, mostly US and UK | not announced yet | 50% |
| Trek | EU | Maker and dealer promotions; UK clearance | not announced yet | 40% |
| Giant | EU | Dealer promotions; US price cuts | not announced yet | 35% |
| Bikester.nl | EU | Black Friday collection (about 800 products) plus a discount code | until 27 November (confirmed) | 28% |
| 12GoBiking | EU | Black Friday MTB deals (blog) | not announced yet | 47% |
| Bike24 | EU | Black Friday Week, Deal of the Day, B-Stock | 19 November to 30 November (confirmed) | 70% |
| Bike-Discount | EU | Black Week / Black Friday | Expected late November | 79% |
| Fahrrad XXL | EU | Black Friday / Black Week; JobRad leasing possible | until 30 November (confirmed) | 70% |
| Mantel | EU | Black Friday daily deals | not announced yet (confirmed) | – |
| Mount7 | EU | Mount7 Black Sale | not announced yet | 50% |
| BikeExchange | EU | Black Friday campaign with dealers | not announced yet | 68% |
| Decathlon | EU | Black Friday promotions | from 27 November (confirmed) | 10% |
| Buycycle | EU | No real Black Friday sale; low prices all year | All year | – |
| Tredz | UK | Black Friday apparel sale | not announced yet | 65% |
| Chain Reaction / Wiggle | UK | Black Friday, up to four weeks long | not announced yet | 60% |
| Biketart | UK | Black Friday page and collections | not announced yet | – |
| Go Outdoors | UK | Black Friday MTB deal | not announced yet | 33% |
| Tweeks Cycles | UK | Black Friday sale | not announced yet | – |
| Auto Trader (e-MTB) | UK | Black Friday e-MTB deals | not announced yet | 27% |
| Sigma Sports | UK | Warehouse Sale plus extra discount | not announced yet (confirmed) | 10% |
| Jenson USA | US | Black Friday sale | not announced yet | 80% |
| evo | US | Black Friday sale | not announced yet | 80% |
| Backcountry | US | Black Friday sale | not announced yet | 65% |
| Competitive Cyclist | US | Black Friday Sprint and Big Bike Sale | not announced yet | 50% |
| BikesOnline | US | Black Friday Sale plus Best Price Guarantee | 2 November to 6 December (confirmed) | 90% |
| Ari Bikes | US | Black Friday Exclusives | not announced yet (confirmed) | 36% |
| Bikemart | US | Black Friday sale | not announced yet | 40% |
| Mike's Bikes | US | Black Friday sale | not announced yet | 50% |
| REI | US | Varies | not announced yet | 50% |
| Bike-Components | EU | Black Week deals (listing of special offers) | Expected 23–30 November | 50% |
| Fahrrad.de | EU | Black Friday collections (bikes, e-bikes, parts, apparel) | not announced yet (confirmed) | 50% |
| Liquid-Life | EU | Black Friday collections per category | not announced yet (confirmed) | 50% |
| Bike-Mailorder | EU | Black Weeks / Black Deals | not announced yet (confirmed) | 70% |
| Probikeshop | EU | Black Friday collections (VTT components, shoes, apparel) | not announced yet (confirmed) | 60% |
| Propain | EU | Black Friday Deals (Instant Deals in the Outlet) | not announced yet (confirmed) | 25% |
| YT Industries | EU | Outlet and Garage Sale; Black Friday deals in earlier years | Expected late November | 40% |
| Thok | EU | Occasional outlet pricing | not announced yet | – |
| Bikepalast | EU | Sale listing with UVP comparison; Black Weeks in earlier years | not announced yet | 40% |
| Futurumshop | EU | Black Friday deals (newsletter), year-round sale | not announced yet | 47% |
| Merlin Cycles | UK | Black Friday Early Bird offers | not announced yet (confirmed) | 50% |
| Alltricks | EU | Black Friday Bike / Black Friday MTB | not announced yet (confirmed) | 60% |
| Hibike | EU | Black Friday Sale | Expected late November | 50% |
| Bikeinn (Tradeinn) | EU | Black Friday | not announced yet (confirmed) | 60% |
| Commencal | EU | Outlet pricing; Black Friday only some years | not announced yet | 30% |
| Cannondale | EU | Brand promotions; dealer delivery | not announced yet | 30% |
| Orbea | EU | Online sales with dealer delivery; seasonal promotions | not announced yet | 30% |
| Scott | EU | Online shop promotions; dealer discounts | not announced yet | 28% |
| BMC | EU | Rarely discounts; outlet through dealers | not announced yet | 54% |
| Kona | EU | Black Friday sale in earlier years | not announced yet | 50% |
| Zweirad Stadler | EU | Black Deals / Black Week | Expected late November | 50% |
| Rabe Bike | EU | Black Friday / Black Week deals | not announced yet | 40% |
| B.O.C. | EU | Black Week | not announced yet | 40% |
| Mammoth Bikes | EU | Black Friday (up to 50% in earlier years) | not announced yet | 50% |
| Bike Totaal / Profile | EU | Black Friday deals through the dealers | not announced yet | 30% |
| Nr1 MTB Shop | EU | Uitverkoop (op=op) and Black Friday deals | not announced yet | 40% |
| Purebike | EU | Black Friday VTT | not announced yet | 50% |
| Leisure Lakes Bikes | UK | Black Friday sale | not announced yet | 50% |
Key dates
- Rose Black Deals start
- BikesOnline Black Friday Sale starts
- Singles Day
- Bike24 Black Friday Week starts
- Black Friday
- Cyber Monday; Rose, Bike24 and Fahrrad XXL end
- BikesOnline sale ends
- Boxing Day (UK)
The campaigns
20 November – 30 November
Black Week
The stretched Black Friday: a week or more of deals. Rose calls it Black Deals, Radon called it Dark Friday.
27 November
Black Friday
Friday 27 November 2026. Most shops go live in the night before, many already earlier in the week.
20 November – 30 November
Stealth Sale
Canyon's own name for its Black Friday sale, with extra discount in the Outlet.
30 November
Cyber Monday
Monday 30 November 2026. Often the last day of the Black Week deals, sometimes with a final extra cut.
30 November – 6 December
Cyber Week
The week after Cyber Monday. US shops like BikesOnline keep their Black Friday prices until 6 December.
26 December
Boxing Day
The UK's big post-Christmas sale. Relevant for UK shops such as Tredz, Sigma and Biketart.
1 December – 31 January
Winter sale
End-of-season and Christmas sales into January, when next year's models arrive.
How this works
Read, not reported. Every two hours the tracker reads the shops' own sale pages and product feeds. A deal shows up only if the shop itself shows a lower price next to the old one.
Independent. No affiliate links, no sponsored placements, no cookies, no password: an account is one email.
Email alerts. One mail when a campaign goes live, bundled new deals and price drops, drops on your saved list right away, a weekly overview on Sundays, and a reminder on Singles Day, Black Friday, Cyber Monday and Boxing Day.
Check before you pay. The shop's checkout is what counts. UK and US shops may add shipping, duty and VAT for the Netherlands.